Dwayne Doshier

Director, Customer Growth Services
Insite Software

In a role spanning strategy and tactical enablement, Dwayne leads B2B brands in the creation of practical eCommerce strategies and delivery of high growth, revenue generation programs primarily for customers using Insite Software products. He leads the development of eCommerce and digital marketing strategies, roadmaps, business cases, and ongoing operations of eCommerce and digital marketing programs well matched to the digital maturity of B2B manufacturers and distributors. Dwayne’s practitioner viewpoint for B2B eCommerce success was built from nearly 20 years in digital at leading agencies such as Acquity Group and Accenture Interactive.

Check out the incredible speaker line-up to see who will be joining Dwayne.

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Digital Innovation and Disruption

Wednesday, April 5th, 2017

12:00 The Best B2B eCommerce Customer Experiences Start With the Correct Strategy and Tools

A customer-centric strategy is at the heart of every successful digital transformation in distribution and manufacturing. A comprehensive strategy serves the needs of customers, addresses internal and external process needs, is flexible to handle marketplace changes, and is smart enough to measure outcomes against business goals. Join Insite Software as they guide you through the steps to create customer-centric strategies, plus key functional and technical requirements you can’t ignore.

The Customer-Centric Digital Experience

Friday, May 5th, 2017

16:55 Champagne Roundtable Discussions

Peer-led informal discussions focused on specific digital B2B challenges. Choose two topics for 30 minutes each (one rotation). 10-12 participants per table

1. Manufacturers and Distributors: Driving eCommerce Results in Harmony, Rob Stowell, Client Partner Codifyd

2. Leveraging your Highest Revenue Channel, Chris Putnam, B2B Solution Architect – Selling and Fulfillment, IBM

3. Customer and Field Sales Adoption of eCommerce, Dwayne Doshier, Director, Customer Growth Services, Insite Software

4. Changing the Game in B2B Commerce. Scaling for Growth in a Trillion Dollar Industry, Andrej Maihorn, VP, Customer Innovations, Intershop, Albert Woo, Managing Director, US and APAC, Intershop

5. Digital Strategy Playbooks – “A Deeper Dive”, Keith Klade, VP, eCommerce, Layer One Media

6. Marketplaces - The Future of B2B eCommerce, Adrien Nussenbaum, Co-Founder and CEO, Mirakl Inc.

7. Back to Basics: Building E-commerce Foundations for the Future, Zach Hanlon, Product Marketing Director, Oracle

8. Deep Dive Discussions Focused on Specific Digital B2B Challenges, Matt Ruud, Director, Organic Search, Perficient

9. How to Turn Product Content into Powerful Sales Tools, Jeff Hunt, Chief Executive Officer, Snap36

10. E-Commerce and its Role in Channel Management, Suchit Bachalli, President, North America, Unilog

11. Dos and Don'ts to improve mobile B2B UX, Carin Van Vuuren, Chief Marketing Officer, Usablenet

12. Transform your B2B Digital Experiences, Charles Sherman, Sr. Evangelist – Media and Advertising , Adobe

13. Now, Near, Next: B2B Mobile & IoT Strategies, Jared Johnson, Sr. Digital Strategist, Solstice Mobile